CapitalGig is a forum dedicated to examining how technology is changing the way we live, work, communicate, connect, campaign and govern – particulary in a capital city.
This is not a place for angry missives, name calling or nonsense — you have plenty other venues to choose for that purpose. Rather, my intent was to create a space where we can disagree but understand that we can still learn from each other, engage in rational debate, create a conversation about issues of the day and help shape the future of our digital world. Bonus points to those who employ humor and wit in the process.
Let’s break it down, shall we?
1. The city or town that is the official seat of government in a country, state, etc.
2. A city regarded as being of special eminence in some field of activity
1. Informal for gigabyte: One billion bytes. Roughly the amount of data required to encode a human gene sequence
2. Any job, especially one of short or uncertain duration
Get it? Good! If not, please retreat to the aforementioned alternative venues.
My name is David Almacy and I’ll be your host during this “uncertain duration.” A native of the Washington, DC area, I bring over 20 years of experience at the intersection of government, public relations, marketing, politics and digital communications.
I spent over six years as SVP in Edelman’s Washington, DC office where I developed and managed comprehensive and impactful communications programs to increase share of voice, reputation and grassroots mobilization in both traditional media and online outlets for clients such as Hilton Worldwide, Adobe, Wounded Warrior Project, ICANN, Microsoft, BSA | The Software Alliance, Walmart, Starbucks, National Mining Association, BAE Systems, Inc. and American Petroleum Institute.
From 2005-07, I served as the White House Internet and E-Communications director for President George W. Bush where I managed online communications strategy, served as a press spokesperson and lead contact for digital influentials. In addition, I was the primary owner of the White House website and spearheaded the site’s comprehensive redesign in March 2007.
Additional professional background includes stints with the Republican National Committee, Waggener Edstrom, Phi Delta Theta Fraternity, Washington Business Journal, C-SPAN, GovTech Solutions and the U.S. Department of Education.
Also, I am a lecturer in Georgetown University’s Public Relations and Corporate Communications program where I teach a graduate level digital communications strategy class on the emerging influence of the Internet and social media in government, public relations, politics, issue advocacy and corporate brand reputation.
Just so we are clear, CapitalGig is my personal weblog. The opinions expressed here belong solely to the author and do not necessarily reflect or represent the views of my employer or my other associations unless explicitly indicated otherwise.
And, with that, I’m happy to take your questions…