Daniel Lippman was kind enough to invite me to participate in this Q&A for POLITICO Playbook Plus as I celebrated my birthday this year. Thought I would cross-post here.
Although traditional methods public affairs components are still valuable, social media channels have experienced a meteoric rise in their ability to shape and influence policy worldwide over the past year. Specifically, policymakers have shown a dramatic increase in their use of Twitter, Facebook and mobile technology which underscores the importance of social media and the Internet in educating policymakers and galvanizing them to support a policy issue.
Well, January 2011 is now behind us — and what a month it has been. Between the tragic shooting of Rep. Gabrielle Giffords in Arizona and complete Middle East meltdowns in Tunisia, Egypt and Jordan, one can only hope that … Continued
Some people really thrive on the excitement of aggressively securing a new lead, while others are uncomfortable with the pursuit. In either case, there’s no excuse — especially with all the information available on the Internet these days — for not performing even the most basic research before reaching out to a prospect.
Today, Waggener Edstrom Worldwide is releasing a white paper on digital healthcare titled, “Healthcare Communications in the Digital World: Mitigating the Risks in a Highly Regulated Environment.” In conjunction with the paper, I will be moderating a live panel discussion … Continued
A friend of mine on Twitter @MelaniePhung sent me a few interview questions to answer and asked me to post here on CapitalGig. She’ll post hers on her site, All About Content. Enjoy! THE QUESTIONS 1. How long have you … Continued
Last year at Blogworld, I attended a session entitled, “Just the Numbers: Understanding Analytics” with Google’s Avinash Kaushik. It was an outstanding discussion and Kaushik is a terrific speaker. Not only is he brilliant, he is super nice and even … Continued