TweetLevel: Rating Twitter Influence


This week, Edelman released TweetLevel, the latest web-based tool designed to measure one’s “importance” on Twitter.

The Digital Battle Over Healthcare


YouTube may have officially reached its digital advocacy “tipping point” when a handful of videos were recently uploaded featuring flustered politicians struggling to answer tough healthcare questions during several Congressional town hall meetings.

The Twitter Revolt Against Mainstream Media


From Moldova to Motrin Moms, Twitter has become the arena of coordinated, widespread revolution several times over the last year. Still, when we look back on how the microblogging platform has evolved into a low-barrier tool for grassroots organizing, these … Continued

Grading WhiteHouse.gov

posted in: E-Gov, Social Media, White House | 4

Back in March, Jose Antonio Vargas from The Washington Post assembled a bipartisan group of five panelists to periodically review President Obama’s White House Website in a feature called “Grading WhiteHouse.gov.”

Top 10 “Influential” DC Twitterers


Last week, the Politico’s Patrick Gavin (@pwgavin) wrote this piece, The Top 10 Most Influential DC Twitterers. According to Patrick, they are: Karl Rove (@karlrove), former White House senior advisor & “Architect” Sen. Claire McCaskill (@clairecmc), U.S. Senator, D-Missouri David … Continued

Digital Healthcare

posted in: E-Gov, Public Relations, Social Media | 1

Today, Waggener Edstrom Worldwide is releasing a white paper on digital healthcare titled, “Healthcare Communications in the Digital World: Mitigating the Risks in a Highly Regulated Environment.” In conjunction with the paper, I will be moderating a live panel discussion … Continued

An Interview with David Almacy by Melanie Phung

posted in: Public Relations, Social Media, Web 3.0 | 2

A friend of mine on Twitter @MelaniePhung sent me a few interview questions to answer and asked me to post here on CapitalGig. She’ll post hers on her site, All About Content. Enjoy! THE QUESTIONS 1. How long have you … Continued

Motrin Moms

posted in: Public Relations, Social Media | 0

Motrin ran into a bit of trouble with their new ad campaign this weekend. They did a nice job with the creative, the script is tight and the animation in the video itself is pretty well done but there was just one *minor* problem. Their message angered their primary target audience: Moms!

White House Wireside Chats

posted in: E-Gov, Social Media, White House | 2

According to Mike Allen, who writes Politico.com’s Playbook, the Obama-Biden transition stated on Friday that “No President-elect or President has ever turned the radio address into a multi-media opportunity before.” Actually, that’s not true. All of President George W. Bush’s radio addresses have been available on WhiteHouse.gov, published weekly on the White House Radio page, since January 27, 2001. In addition, President Bush has delivered several LIVE radio addresses, many of which included a webcast, audio, photos and on demand video post event.

Drill Here, Tweet Now – and Qik!

posted in: Campaign 2008, Social Media | 1

It has been fascinating to watch GOP lawmakers during the past few days take to the House floor – even though Congress has adjourned for a five week District Work Period (read: vacation) – urging Speaker Pelosi to call Members back for … Continued