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Engage launches Scorecard

Campaign 2016, Internet, politics, social media, Uncategorized, White House No Comments

Engage is excited to announce the launch of our newest innovative social media project, Scorecard. This interactive platform is a one-stop digital dashboard that aggregates and displays social media and fundraising data of every presidential candidate who officially entered the 2016 race to the White House.

While potential voter support is tracked daily through a variety of traditional methods and antiquated polls. At Engage, we couldn’t help but ask the question: Is there a correlation between social media success and political success?

Scorecard was designed with an emphasis on user experience, ensuring information is presented clearly making it easy to navigate and comprehend. Processing each candidate’s recently reported fundraising numbers, as well as activity on Facebook, Twitter, Instagram and YouTube can seem overwhelming at first, but with our clean, aesthetically inspired design, users can easily access the information they need and uncover hidden insights never before seen in one place.

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Top Tweets from 2009

Internet, news, social media, Uncategorized 1 Comment

Well, sort of. I started using Hootsuite, a web based Twitter app, in mid-April 2009. I like many of the site’s features, especially the ability to schedule tweets, manage multiple social media accounts, monitor keywords and track link stats via their propietary URL shortener ow.ly. Get it? Hoot as in “owl.” Pretty clever and just as effective as bit.ly, though I use that occasionally, as well.

HootsuiteAt any rate, I have become pretty reliant on Hootsuite and use it almost exclusively when tweeting from my desk. When on Blackberry, I use ÜberTwitter which also offers built in bit.ly URL shortening functionality.

Basically, I was curious to see which of my tweets generated the most interest in 2009. The challenge, however, comes in determining how to measure that. The closest I can estimate is by looking at those with the most clicks.

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