Tagged: social media

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Engage launches Scorecard


While potential voter support is tracked daily through a variety of traditional methods and antiquated polls. At Engage, we couldn’t help but ask the question: Is there a correlation between social media success and political success?

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Friday Five: Digital Road to the White House


This year, we will all witness and likely participate in the 2012 U.S. presidential election...

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GOP Gears Up for Tampa


As delegates make their way to Tampa, Florida next week for the 2012 Republican National Convention, staff and volunteers have been working diligently to ensure that all Americans can participate — whether in person or remotely.

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Campaign 2012 Social Media Scorecard


I decided to take a look at how some of the top presidential contenders were using various social media platforms. Specifically, I set out to aggregate data to include the number Facebook likes, Twitter followers, YouTube views, Foursquare fans, Flickr photos, LinkedIn friends and Google+ circles. Of course, when measuring ultimate campaign success, it’s not just about numbers but I do think that they can be an indication as to whether a candidate is building support or if specific messages are resonating.

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2010 Capital Staffers Index


Edelman’s Public Affairs & StrategyOne teams interviewed senior legislative staffers around the globe in several capital cities including Berlin, Brussels, London, Paris and Washington to determine the role and influence of various communications channels both online and off.

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Top 20 Social Media News Stories of 2009


Many news stories started online before making their way into “mainstream media” and some merely took on lives of their own as the Web augmented their reach. Here’s my list of the Top 20 in 2009.

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TweetLevel: Rating Twitter Influence


This week, Edelman released TweetLevel, the latest web-based tool designed to measure one’s “importance” on Twitter.

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The Twitter Revolt Against Mainstream Media


From Moldova to Motrin Moms, Twitter has become the arena of coordinated, widespread revolution several...

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An Interview with David Almacy by Melanie Phung


A friend of mine on Twitter @MelaniePhung sent me a few interview questions to answer...